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Financial Innovation Center

New York City


White Box Experience

Designated Space Within Existing Structures

The Innovation Center provides an immersive branded experience for clients and partners to explore new technologies, engage and collaborate. It has been designed to give true ownership of New York City in a way no other brands have explored. The platform is designed to control and direct a customized smart show. The architecture accommodates a collaborative space, capable of flexibly respond to clients’ needs, personalities and behaviors.


Gensler Architects

Network Roseau

Sagi Rechter

Photography: Garrett Rowland

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